Binance founders used ‘The Simpsons’ codenames, former employees share

Disclosure: This article does not represent investment advice. The content and materials featured on this page are for educational purposes only. Former Binance employees say CZ and Yi He used Homer and Marge Simpson codenames in internal communications. Summary Former Binance employees say co-founders CZ and Yi He used Simpsons-inspired codenames “Homer” and “Marge” internally. CZ reportedly appeared as “Homer” and Yi as “Marge” or “Marjorie,” reflecting Binance’s long-standing yellow branding. The Simpsons-inspired aliases reportedly became part of Binance’s internal culture, offering a playful side to its co-founders. Former Binance and BNB Chain employees have revealed an unusual detail about the internal culture surrounding one of crypto’s biggest companies: Binance co-founders Changpeng “CZ” Zhao and Yi He routinely used The Simpsons-themed codenames for internal communications. According to former employees familiar with the practice, the pair followed the company’s long-running association with the colour yellow by adopting the names of television’s most famous yellow couple — Homer and Marge Simpson. CZ would appear on calls under the name “Homer,” while Yi used “Marge” or...