Brila’s $BRLA token launches on Robinhood Chain, expanding DeFi reach to retail investors

Brila, the DeFi protocol that rose from the ashes of the TrueFi lending platform, has brought its native $BRLA token to Robinhood Chain. The listing went live on September 10, 2026, at 5:00 PM UTC, with trading kicking off on Ramses DEX against initial ETH liquidity pairs. Robinhood Chain launched as a Layer 2 Ethereum network on July 1, 2026, and has already pulled in hundreds of millions in Total Value Locked. Getting listed there puts $BRLA in front of a retail-first audience that TrueFi, in its earlier incarnation, never really had access to. What Brila actually is TrueFi built its reputation as an uncollateralized lending protocol, issuing over $1.7 billion in historic loans to institutional borrowers. Brila is its reimagined successor, broadening the scope to include yield optimization, NFT lending, and real-world credit products. The yield optimization side runs through a product called Elara, which targets net yields in the 10% to 15% range. $BRLA serves dual purposes inside this ecosystem: it is both a governance token, giving holders a say in protocol decisions, and a utility token tied to platform activity. The total supply sits at approximately 1 billion tokens, with ar...