Cointelegraph reportedly seeks buyer after web traffic collapse

Cointelegraph, one of the longest-running names in crypto media, is reportedly looking for a buyer, according to CoinDesk. The timing is hard to miss: the outlet’s US web traffic fell by approximately 82% in the second half of 2025. How the traffic disappeared The slide ran from July to December 2025. US visits went from 6.03 million in September to 1.43 million in December. During mid-2025, the site had been drawing somewhere around 5 to 8 million monthly visitors at its peak. By year’s end, it was operating at a fraction of that scale. The decline picked up speed in October 2025. That month coincided with the end of Google’s worldwide Spam Update, a sweep meant to demote content the search giant considers low quality or manipulative. Organic search traffic fell by more than 90% to 96% in key months. Market-wide conditions do not explain the gap. The broader US crypto media sector saw traffic decline by 27% to 34% over the same stretch. The SEO question and the newsroom shake-up Reports have linked the penalty to blackhat SEO techniques and to gambling-related affiliate marketing. The reports also say Google had previously issued warnings. The connection between those practices an...