Digital Chamber Survey: 26m US voters make up the ‘crypto voting bloc’ in the 2024 presidential election

One in seven US voters in a survey conducted by The Digital Chamber state a candidate’s crypto stance could determine who gets their vote in the upcoming presidential election.

The Digital Chamber, a digital asset sector trade association, found that one in seven of their respondents said crypto was “extremely” or “very” important in determining who gets their vote for the US Presidential Election 2024.

In the survey titled “Americans’ Views on Crypto Policies and Their Effects on Voting” 16% out of their 1,004 respondents belonged in the “Crypto Voting Bloc”, which is an estimated 26 million voters comprised of Republicans and Democrats who admitted they were somewhat or much more likely to vote for a pro-crypto candidate.

As much as 25% of Democrats and 21% of Republicans admitted that a candidate’s stance on crypto could positively impact their likelihood of voting for them. This means that presidential candidates who are pro-crypto might just gain a significant advantage at the polls.

Founder and CEO of The Digital Chamber, Perianne Boring, said that the results from the Crypto Voter Bloc National Survey acts as a wake-up call for policymakers, as it shows that voters who place emphasis on crypto could very likely “tip the balance” in the presidential race

“Voters are sending a clear message—they want smart, balanced regulation that protects consumers without stifling innovation. Embracing a pro-crypto stance is a powerful opportunity for candidates to connect with this rapidly growing base,” said Boring.

The survey results also show that two in five Black voters said a candidate’s crypto policies would greatly influence their vote, which is more than double the portion of white voters.

Although the wider public’s sentiment towards crypto remains mixed, with 46% of respondents feeling neutral about crypto, most Republican and Democrat respondents believe that crypto should be at least a medium-level priority for the new president and Congress.

On Oct. 14, Kamala Harris’ campaign team said the Democratic presidential candidate wants to support digital asset policies that protect Black crypto investors. In September, Harris-Walz vowed to balance investor protection and support for innovative industries like cryptocurrencies.

Meanwhile, Donald Trump has proposed plans to include a national Bitcoin reserve and regulatory frameworks to position the U.S. as the world’s crypto capital. Trump also launched a decentralized finance project known as World Liberty Financial, which it claims has whitelisted over 100,000 accredited investors.