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Japan-based Metaplanet has made headlines again with a massive Bitcoin purchase. The company has bought 1,088 BTC for its treasury, raising its holdings to 8,888 BTC. The latest purchase was valued at about $117.3 million and was effected at an average price of $107,771 per Bitcoin.
With this move, Metaplanet has reached nearly 89% of its 2025 goal to collect 10,000 BTC. Its total investment so far is close to $829.7 million. At current prices, those holdings are worth about $932.2 million, giving the company an unrealized gain of over $102 million.
This latest acquisition places Metaplanet above Block Inc., which holds 8,584 BTC. That makes Metaplanet the 10th-largest publicly traded holder of Bitcoin. What’s more impressive is that the company only started buying BTC in April 2024—much later than many of its peers.
Metaplanet’s aggressive strategy is not unique. Other companies are also racing to expand their Bitcoin reserves. Strategy (formerly MicroStrategy) remains the largest holder with over 580,000 BTC. DDC Enterprise recently added 79 BTC, while Jetking in India now holds 21 BTC after a fresh buy.
Brazil’s Méliuz is also joining the trend. The firm plans to raise $78 million through a share offering, with all funds going toward Bitcoin purchases.
Governments are also getting involved. El Salvador now holds over 6,195 BTC, and Panama is planning Bitcoin savings accounts in state banks.
Bitcoin treasury strategies are clearly gaining global traction.
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