Nvidia backs Simplismart in $14M round to make AI models run leaner

Nvidia has invested in Simplismart, an Indian startup whose software helps companies run AI models more efficiently. In some cases, that means running them on fewer GPUs. The investment is part of a $14 million funding round. It is a slightly ironic bet from a company that sells the very chips Simplismart helps customers use less of. The details of the round Dallas Venture Capital led the investment. Nvidia joined alongside Accel, Shastra VC, and Micromax. The deal values the four-year-old startup at about $100 million, a figure that includes the new capital. Simplismart, also known as Verute Technologies Pvt Ltd, was founded in 2022 in Bengaluru. It also has a presence in San Francisco. Accel is a repeat backer. It led Simplismart’s $7 million Series A in October 2024. What Simplismart actually does Simplismart focuses on inference. Its software tunes how models run in production so they use compute more efficiently. The company pitches its platform as hardware-agnostic. Customers can deploy models across different infrastructure setups, including lower-cost GPUs, rather than being locked into one configuration. It covers several kinds of AI workloads. These include large language...