Pepecoin launches on Robinhood amid claims 36% of supply burned

PEPE, the Ethereum-based memecoin that turned a decades-old internet frog into a tradeable financial asset, has been listed on Robinhood’s US trading platform. The listing gives millions of retail investors one-click access to a token that started as a joke in April 2023 and quickly became one of crypto’s most actively traded memecoins. What the Robinhood listing actually means Robinhood added PEPE to its US crypto trading platform on November 13, 2024. The move followed an earlier rollout on Robinhood Crypto Europe back in February 2024, making the US launch a calculated expansion rather than a sudden decision. PEPE launched in mid-April 2023 as an ERC-20 token on Ethereum with a fixed total supply of 420.69 trillion tokens. At launch, 93.1% of that supply was placed directly into a liquidity pool. The token carries no built-in transaction tax, which differentiates it from many other memecoins that siphon a percentage of every trade into developer wallets or redistribution pools. Robinhood’s decision to list PEPE fits into the brokerage’s broader strategy of featuring meme tokens on its platform. The timing is notable, coming amid shifting regulatory sentiments following the 2024 ...