Truflation Launches the Deadlift Index, Blending Fitness, Finance, and Performance Metrics

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Key takeaways

  • Truflation introduces the Deadlift Index, which correlates CEO fitness with improved corporate performance on the S&P 500.
  • Customizable indices provide investors with tools to track non-financial metrics and hedge against inflation.
  • Real-time data empowers investors to stay ahead of market trends with creative, alternative financial strategies.

A new performance metric for investors

After launching the real-time inflation calculator for India earlier this month, Truflation launched the new Deadlift Index that merges fitness, trends, finance, and corporate performance. Inspired by research from digital entrepreneur Pieter Levels, the index highlights an intriguing trend: CEOs who engage in weightlifting, especially deadlifting, tend to outperform their non-lifting counterparts on the S&P 500.

🏋️ I made a Deadlift ETF with only companies with CEOs that lift weights or do fight sports (not just cardio)

It outperforms the S&P500 by 140% or 2.4x over the last 4 years!

Lifting weights = $$$ pic.twitter.com/BwALkXgKFG

— @levelsio (@levelsio) August 19, 2024

The Deadlift Index provides a unique metric for investors looking beyond conventional financial analysis. By connecting physical fitness with corporate success, this innovative tool offers new ways to assess company performance, challenging traditional evaluation methods.

Customizable indices for modern markets

Truflation’s platform allows investors to create personalized indices, tailoring them to specific investment goals and strategies. Users can build indices that track real-world assets (RWAs), industry sectors, or even personal values like sustainability or innovation. Indices such as the Vegan Index, focusing on companies committed to ethical practices, or the Millennial Index, which tracks firms with forward-thinking leadership, demonstrate the platform’s versatility.

“At Truflation, we’re focused on empowering users with the tools they need to navigate an ever-changing economy. The Deadlift Index, along with our new user-created indices, brings unprecedented freedom and flexibility to financial analysis. By leveraging our decentralized data network and our 65+ global data partners, we’re offering real-time insights on everything from company performance to the value of wine as an investment asset.”

— Stefan Rust, CEO of Truflation

Hedging against inflation

With inflation continuing to impact the global economy, Truflation’s customizable indices offer a valuable solution for investors seeking to protect their portfolios. By creating indices that reflect live market conditions, users can effectively hedge against inflation, minimizing potential losses and capitalizing on emerging trends.

For example, a custom index focused on AI stocks or sustainable energy firms could serve as a hedge against more traditional assets, which might struggle in inflationary periods. Truflation’s real-time data feeds ensure that investors have up-to-date information, enabling more responsive and informed decisions.

Company NameCEO’sTickerCurrent Share Price
Meta Platforms IncMark ZuckerbergMETA528
Amazon.com IncAndy JassyAMZN177.04
Goldman Sachs IncDavid SolomonGS509.42
Uber Technologies IncDara KhosrowshahiUBER74.3
Microsoft CorporationSatya NadellaMSFT416.79
Apple IncTim CookAAPL226.84
Blackrock IncLarry FinkBLK882.84
Nvidia CorporationJensen HuangNVDA129.37
Coinbase Global IncBrian ArmstrongCOIN211.4
Airbnb IncBrian CheskyABNB116.85
Total Index Price327.285
Example of index customization

Who is Pieter Levels?

Pieter Levels is a renowned entrepreneur and digital nomad known for his innovative research on productivity, remote work, and trends in the digital economy. His work, including the correlation between CEO fitness and corporate success, has influenced a new generation of business analysis tools, such as Truflation’s Deadlift Index. Levels is also a prominent figure on social media, where he shares insights on technology, fitness, and emerging market trends.

About Truflation

Truflation is a cutting-edge provider of real-time financial data, offering decentralized metrics across multiple sectors. With more than 80 global data partners and access to over 20 million data points, Truflation empowers users to make informed decisions with live market insights. Committed to transparency, Truflation enables investors to track inflation, corporate performance, and alternative assets with precision.

The bottom line

The Deadlift Index represents a fresh approach to analyzing corporate performance, combining non-financial metrics with real-time data to provide investors with innovative tools. Truflation continues to lead in offering customizable, data-driven financial solutions, helping investors navigate the complexities of today’s economic landscape.

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