Novig partners with New York Mets as MLB’s first prediction market sponsor

The New York Mets just became the first Major League Baseball team to officially partner with a prediction market platform. Novig, a peer-to-peer sports trading exchange backed by Pantera Capital, announced a multi-year exclusive deal on July 30 that will plaster its branding across Citi Field, team broadcasts, and digital channels. What Novig brings to the table Novig has raised over $105 million in total funding, including a $75 million Series B round led by Pantera Capital in February 2026 that valued the platform at $500 million. Novig reports over $5 billion in cumulative trading volume, with an annualized run rate exceeding $8 billion. For a platform that launched in January 2024, that growth curve is steep. Novig operates as a peer-to-peer exchange with no commission fees. Users trade directly against each other rather than betting against the house, where the platform makes money on spreads rather than taking a cut of every wager. The company received designation as a Commodity Futures Trading Commission-approved Designated Contract Market in June 2026, one of the fastest approvals on record, allowing Novig to operate nationwide as a federally regulated entity rather than n...