Paramount considers Elon Musk for equity investment syndicate

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Paramount is in early discussions about inviting Elon Musk to join the equity syndicate backing its combined media empire, a move that would further intertwine Silicon Valley’s most polarizing figure with one of Hollywood’s largest conglomerates. The conversations, first reported by Semafor, are still in their formative stages with no disclosed deal size or timeline. But the mere possibility of Musk taking an equity stake in the company that owns CBS and CNN is enough to raise eyebrows across both the media and tech worlds. The Ellison connection This isn’t a cold call situation. The discussions trace back to the relationship between Musk and Larry Ellison, the Oracle co-founder whose son David Ellison serves as Paramount’s CEO. The elder Ellison has been the financial backbone of Paramount’s recent mega-deal, guaranteeing over $40 billion in equity financing for the company’s acquisition of Warner Bros. Discovery. Ellison and Musk have a documented history of putting money behind each other’s bets. Ellison invested $1 billion in Musk’s 2022 acquisition of Twitter, now rebranded as X. Asking Musk to return the favor by joining Paramount’s investor roster has a certain symmetry to i...

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